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Apophenia illustration: two hikers look up into the sky with surprise to see a cloud in the form of Godzilla!


Finding meaning and connections in unrelated things, you know, like faces in pieces of toast, the man in the moon and there are some amazing photos of clouds out there. Seeking patterns and meaning in random data is something we seem naturally inclined to do.

Also see narrative bias — how stories feel better than randomness.

Other cloud sketchplanations.

You’re welcome to use and share this image and text for non-commercial purposes with attribution. Go wild!
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